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Ten quotes that will convince you to put employees (not customers) first!

Ron Johnson September 23, 2024 No Comments

Ten quotes that will convince you to put employees (not customers) first! Over the last few decades, well-meaning business leaders have tried to build “customer-centric” workplaces as a way to gain advantages over their competitors and develop meaningful differentiators that catapult them toward market domination. Organizations should indeed deliver consistently remarkable service to customers, but

Why the (modern) HR professional needs to be brand-savvy

Ron Johnson September 23, 2024 No Comments

Modern HR professionals are getting more brand-savvy by the day! Why? In simple terms, because HR professionals need to be as effective in branding their organizations in the minds of existing and future employees as marketing professionals are in branding their organizations in the minds of customers!

Why HR deserves a seat at the branding table!

Ron Johnson April 12, 2024 No Comments

When the HR team has a seat at the branding table, they can highlight any organizational deficiencies that may exist in terms of employee engagement, customer service or any other related element which may tank their branding colleagues’ campaigns.

Why marketing and HR go together like PB&J

Ron Johnson March 27, 2024 No Comments

Here are 5 reasons why marketing and HR go together like PB&J.

Why branding and HR should team up to tell stories about your brand

Ron Johnson January 31, 2024 No Comments

Stories are an integral part of our life; it’s one of the oldest mediums of sharing information, forming connections or storing memories. What story is your brand telling?

Did Airbnb really get rid of its HR department? Well, yes and no…

Ron Johnson January 15, 2024 No Comments

Airbnb got rid of their HR department and replaced it with something that worked even better for their unique culture – an Employee Experience department!

KFC Canada shares its secret recipe for “finger lickin’ good” employee engagement!

Ron Johnson December 4, 2023 No Comments

“It’s about putting people first” – Brian Henry. The secrets to fostering good employee engagement.

All work and no play makes Jack a dead boy (or, how to avoid “death by overwork”)

Ron Johnson December 4, 2023 No Comments

If you want to rally your team to achieve your business goals, you should probably take a look at the levels of stress that you subject your workers to, and do something to improve the situation.

Why branding professionals should act less like Michael Jordan (and more like Steve Kerr)

Ron Johnson December 4, 2023 No Comments

Steve Kerr transitioned from being a star player to being a star coach who teaches other players how to win the game – a move that should inspire modern-day brand professionals.

Seven (7) BIG signs your HR Department is being undervalued!

Ron Johnson December 4, 2023 No Comments

Here are Seven (7) BIG signs that your HR Department is being undervalued. If you recognize that any of these signs are present at your organization, it may be time to take action and reposition the role of your HR team in your workplace.

Latest Posts

Ten quotes that will convince you to put employees (not customers) first!

September 23, 2024

Why the (modern) HR professional needs to be brand-savvy

September 23, 2024

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